BIG

NAMES



A fresh approach to brand naming

Our

approach

We don't look for names in the same old places.


Great names must answer the brief, fulfil the brand need and look and sound right. They need to feel bang on target without seeming over-engineered.


Great names aren't found by one person tasked with thumbing through a thesaurus. They come from a creative process, a collective focus of imagination, driven by conversation and discussion that challenges and provokes. A series of moments leading to a burst of inspiration.


That's why we’ve built our approach on the successful collaborative model from television: the writers' room.


"We’ve built our approach on the successful collaborative model from television: the writers' room."

About

us

We are a team of creatives with years of experience across a wide range of creative industries. We love working together and have great chemistry.


We are:

  • A screenwriter and showrunner who is also a trained psychotherapist.
  • A gamer turned children’s author with a keen sense of the youth market and experience as a social media campaign manager.
  • A magazine feature writer, researcher and copywriter.
  • A creative director in broadcasting, advertising and events.


Between us we have had work shown at the National Theatre, on the BBC and across the globe. Written a series of children’s books. Headed up social media campaigns for video game franchises like Halo and Call of Duty. Written for newsstand magazine publications and for newspaper ad campaigns.


We name products, brands, channels, toys, games, apps, and other cool things. You think of it, we name it.